Fish! Sticks: A Remarkable Way to Adapt to Changing Times and Keep Your Work Fresh
The bestselling "Fish!" philosophy is now applied to keeping any company's vision alive and renewed, using the example of a fictional sushi bar that is always two steps ahead of the competition. The business parable employs the same kind of easy-to-read story that was used in "Fish!" to illustrate its three major principles of continued success: Commit, Be It, and Coach It.